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Understanding Fashion: Clothing Aesthetics and Cultural Expression

by: Ajanta NayakSobharani Lakra

Original price was: ₹1,999.00.Current price is: ₹1,399.00.

Additional information

Dimensions 25 × 15 × 1 cm
Format

Hardback

Genre

Education

ISBN

9789348642844

Number of pages

252

Publisher

Academic Enclave

Year of Publishing

2026

SKU: 9789348642844 Category: Product ID: 20741

Description

Book Description

The “Understanding Fashion: Clothing, Aesthetics, and Cultural Expression” provides a comprehensive study of various categories of fashion and textiles. It is intended as an academic reference for students, teachers, and professionals in the fashion and design industries. The book covers essential topics such as elements and principles of design, design thinking processes, sources of inspiration, cultural & historical influences, along with technological aspects of design, sustainable practices, and fundamental garment construction techniques. However, special emphasis has been placed on integrating Indian textile heritage and traditional knowledge systems with modern approaches, with vision of promoting Indian Knowledge Systems (IKS) in higher education. It is structured to develop both the theoretical understanding and practical skills through case studies, visual analysis, and experiential learning.

The Authors

Dr. Ajanta Nayak, M.Sc., M.Phil., Ph.D., currently serves as the Head, Department of Home Science at Shailabala Autonomous Women’s College, Cuttack, Odisha, India. Dr. Nayak had received the prestigious 73rd Kumudini Memorial Award in 2023 and was also honored with the Young Scientist Award by the Nutrition Society of India in 2008. She has authored 10 books and numerous articles published in international journals. Her previous publication, Heritage Textiles and Textile Crafts of India, was showcased at Bharat Tex 2025, the renowned International Textile Fair, New Delhi.

Ms. Sobharani Lakra, currently serving as an Assistant Professor in the Department of Fashion Design at NIFT Bhubaneswar. Her earlier work, Heritage Textiles and Textile Crafts of India, was prominently featured at Bharat Tex 2025—the prestigious International Textile Fair, New Delhi. Her journey reflects a passionate commitment to fostering a fashion industry that honours cultural traditions, embraces innovation, and promotes sustainable practices.

Contents

Preface
1. IMPORTANCE OF CLOTHING 
1.1 Introduction
1.2 Origin of Clothing
1.3. Functions of Clothing
1.4. Factors Influencing the Selection of Clothing
1.5. Clothing Related to Various Activities
1.6 Conclusion
2. SELECTION OF CLOTHING 
2.1 Meaning of Body Built
2.2 Importance of Understanding one’s Body Type
2.3 Selection of Clothing According to Body Type
2.4 Meaning of Colour
2.5 The Use of Colours in Clothing
2.6. Selection and Evaluation of Ready-made Garments
2.7 Conclusion
3. FASHION 
3.1 Meaning of Fashion
3.2 Definition
3.3 Background of Fashion in India
3.4 Fashion Cycle Stages
3.5 Fashion Cycle Lengths
3.6 Theories of Fashion
3.7 Factors Favouring Fashion
3.8 Factors Retarding Fashion
3.9 The Role of a Fashion Designer
3.10 Leading Fashion Designing Institutes in India
3.11 Conclusion
4. AESTHETICS IN DRESS 
4.1 Elements and Principles of Design
4.2 Structural and Applied Design
4.3 Sleeves
4.4 Necklines
4.5 Collars
4.6 Pockets
4.7 Conclusion
REFERENCES

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